Who would have thought that something as serious as germ protection could actually be fun? The Philippines' #1 antibacterial soap, Safeguard, brings #SafeguardShowersaya to Filipino families with its latest offering, the NEW Safeguard White Camellia!
Demonstrating to moms and families an enjoyable way to uncompromising germ protection, the NEW Safeguard WHITE CAMELLIA blossomed at this year’s Panagbenga Festival, hailed as the country’s biggest annual floral festival. With a float that showcased the brand’s biggest innovation yet, Safeguard captivated over 32,000 spectators, more than 300,000 Baguio residents, and millions of online viewers who joined the ShowerSaya through the event’s livestreams.
