Global apparel retailer UNIQLO launches “LifeWear: Made for All,” a multimedia campaign featuring personal, insightful interviews with tennis legend Roger Federer, renowned NYC artist Futura, UNIQLO Team Sweden’s table-tennis champ Anna-Carin Ahlquist, UNIQLO U Artistic Director Christophe Lemaire of the UNIQLO Paris R&D Center, the company’s social mission partners, and other voices from all over the globe.
LifeWear is the unique UNIQLO philosophy regarding clothes, rooted in the belief that rational and excellent design, plus the best in modern production techniques, creates perfect high-quality and affordable clothing that meets the needs of everyone’s daily lifestyles. This practical philosophy underscores how UNIQLO views the world, and LifeWear guides the company in everything it does - from creating thoughtful, life-improving clothing to its efforts around sustainability and community engagement.