Guarding Against Bedbugs: Elevating Hygiene Standards with the Revolutionary LG CordZero™ Cordless Vacuum, Laundry Solutions, and Styler

According to TIME Magazine, the bedbug crisis has become a global nightmare that there has been panic over potential outbreaks across Europe and US, and soon over Asia causing anxiety among the public sector and fueling governments to take action. South Korea has started a campaign and an establishment of a task force to tackle this alarming rise of cases. South Korean citizens have created websites for updates of bedbug infestations across the country. In Hong Kong, it started distributing leaflets on bedbug transmission to arriving travelers. Authorities have also deep cleaned its Airport Express train. Residents have done their part by ordering insecticides off groceries and local E-commerce platforms, where sales of anti-bed bug products have jumped a lot. Sightings and growing concerns about bed bugs have also started in Singapore and Japan. The rise of these infestations have been correlated with human travel as the bedbugs hide in crevices like clothing and suitcases. These bedbugs are said to have developed resistance to common insecticides and are efficient at multiplying through inbreeding.

LG Introduces All in One Cleaning Solution With LG CordZero Vacuum

The importance of cleanliness has never been more crucial over the past few years. Keeping a neat and tidy home, coupled with proper disinfection protocols, go a long way in keeping your household safe and disease free. However, for Philippine homes, simple sweeping is inadequate.

To address this need, LG Philippines recently launched the newest version of its LG CordZero line. The cordless vacuum cleaner provides an all-in-one cleaning solution perfect for Philippine households. The launch event simulated actual rooms so that the guests get a glimpse how the CordZero performs in a real-world scenario. Alyssa Alipio – Emerging Product Manager and Jerome Martinez – Product Trainer of LG, together with LG brand ambassadors Daniel and Vanessa Matsunaga discussed and demoed the different features that the CordZero offers.

The LG CordZero improves upon existing cordless vacuum cleaners in the market with its all-in-one feature. Instead of keeping different components scattered all over, the CordZero A9 with All-in-One Tower is the first stick vacuum that charges, stores tools and automatically empties the dust bin- all in one sleek docking station. Return the vac to the tower to recharge, store tools neatly out of sight and let Auto Empty clean out the dust bin for you. Your hands stay clean along with your floors.

LG Launches Laundry Love: On National Women’s Month, LG empowers alpha-males to do the family laundry with LG washers

LG Launches Laundry Love. From L-R:
Actor/model Eric ‘Eruption’ Tai, LGEPH-Washing Machine
Product Marketing Manager Ms. Cel Anolin,
LGEPH VP-Home Appliances Mr. Woo Young Jeon,
PBA’s ‘Ironman’ LA Tenorio, motoring expert and host
Mr. James Deakin, host and lifestyle blogger Stephanie Zubiri-Crespi,
LG Global HR Function Division Head
Mr. Carlos Olave and LGEPH Managing Director Mr. Inkwun Heo.

Even with more women joining the workforce, studies have shown that a bulk of the housework is still relegated to the women. This is known as “the second shift”, where the family structures are still holding on to traditional roles in gender equality with regard to the chores that the women are still expected to do. One of them is the laundry. This takes up so much time and energy that women often feel that they no longer have time to take care of themselves. Aside from the stereotypes that many Filipinos grew up with, where it was the norm to leave all the homecare duties to the women, another reason that men give as to why they don’t help out is that they don’t know how to do the household tasks properly.