From weekly eye health lectures to free keratoconus screenings and affordable eyewear packages, the brand puts prevention and accessibility at the forefront this August
With eye health concerns often overlooked until they begin to interfere with everyday life, George Optical launches the “Don’t Lose Sight” campaign in time for Sight Saving Month this August 2026. The leading eye care provider is calling on Filipino communities to take precautionary steps to protect their vision through education, early detection, and timely intervention during its month-long campaign.
Don’t Lose Sight is built on an important message: vision should not be taken for granted. The campaign recognizes that concerns like childhood myopia, prolonged screen-related eye strain, dryness, blurred vision, and other conditions can develop gradually, making awareness and early assessment particularly important.