Starting July 1, Campaign Includes Doraemon Sustainability Mode
Items Made With 100% Recycled Fibers
Global apparel retailer UNIQLO today announces the launch of JOIN: THE POWER OF CLOTHING, a global campaign to support activities for a better world. The campaign will start from Japan on Friday, July 1.
The aim of the JOIN：THE POWER OF CLOTHING campaign is to encourage UNIQLO customers to be a part of the environmental sustainability activities that UNIQLO has conducted up to now. The two main initiatives, conducted at UNIQLO stores and the uniqlo.com online store, are Buy and JOIN and Learn and JOIN. The program aims to raise awareness of global problems such as ocean pollution among customers, and to inspire action that makes the world a better place.
